Stopping Elderly Accidents, Deaths, and Injuries (STEADI) needed a new look to guide the development of life-saving tools and resources designed to help healthcare providers prevent older adult falls and keep their patients healthy and independent longer. We developed a brighter, fresher look with an angular, geometric theme inspired by the triangle, nature’s strongest and most stable shape. To help guide this effort, we created a comprehensive style guide that directs and informs all future product development.