Community Engagement Partners
Helping Community Engagement Partners visualize their brand promise.

Community Engagement Partners is a nonprofit founded with decades of experience connecting grantmakers to community activists. Their guiding principle is a belief that community-led collaboration is the best way to create lasting change. They asked us to help them create a visual identity that was unique to the grantmaker space and clearly captured the benefits of a partnership.

Community Engagement Partners logo type
Stationery including the letterhead, envelope and business cards.
The different designs of the "E" blocks.

How do you build a visual identity?

One block at a time. Nine, to be exact. The unique-to-CEP building blocks serve as the foundation for their visual identity, and a cornerstone for their branded communications.

When combined, the blocks illustrate the power of diversity. Apart, they represent the distinct strengths of individual partners and programs.

A man walks by a wall of Community Engagement Partners posters.
The different poster designs.

The combination of distinct letterforms, a bright color palette, and expressive copy created a dynamic and flexible visual identity. One that is instantly recognizable, and difficult to forget.

The words connect, co-create, hold space, and activate above respective unique graphics.
A unique graphic treatment that reads "building what brings us together".

The new tagline promotes inclusion, collaboration, and captures the promise of partnership: Building What Brings Us Together.

A clock with the "E" block designs for numbers and "it's time to build something together"
Pages from the brand guidelines.