When Brunet-García sought an executive vice president of engagement strategies to lead public relations and social media, the agency found the perfect fit right in its own backyard of Ponte Vedra Beach, Florida: Kimberley Collins, formerly senior vice president and executive director at Golin.
If your organization, company, or nonprofit has a message, then you need a map. A message map, that is.
It took one, two, three, four attempts at an apology before United Airlines CEO Oscar Muñoz seemed to hit the right note.
Denise M. Reagan joined Brunet-García as senior public relations manager in December 2016. We talked about inspiration, influences, and all things PR.