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A DAY IN THE LIFE OF A B|G ART DIRECTOR

Home > Blog > A DAY IN THE LIFE OF A B|G ART DIRECTOR

September 1, 2021  |  By Brunet-García

Have you ever wondered what life is like as a creative at B|G?

Let Cassie Deogracia, a Senior Art Director on our team, show you around.

Cassie has been with Brunet-García since May of 2016. Over the past 5+ years, she’s become a driving force on our creative team, implementing her vision and managing multiple projects.

See what Cassie’s workday is like and get her advice for creatives in this team member spotlight!

 

Name & title?
Cassie Deogracia, Senior Art Director

When did you start at B|G?
5/13/2016

What do you do all day?
My job looks very different on a day-to-day basis. I can be at a photo or video shoot, concepting for a new campaign, overseeing a project and reviewing work, or cranking out some print, digital, and social ads.

What’s the best thing about your job?
It’s hard to pick just one! I would say the best thing is the variety of projects that I get to work on and seeing the positive impact that the work has.

What past or current work are you most proud of? Why?
I’ve really enjoyed working on the COVID-19 Vaccine Micro-moments campaign because it’s an extremely important and relevant topic right now.

Do you have any work-specific noteworthy memories/anecdotes you’d like to share?
So many! I’ve been with B|G through 3 offices which is so fun to think back on. My most fond memory is when I got to go to Miami for a CMS production for the first time. I learned so much and really enjoyed bonding with the team during the trip!

What does your workspace look like?
I switch up my workspace a lot. I go into the B|G office once or twice a week for a change of scenery, and at home, I switch between the dining room table and my home office. I do have a pretty nice set-up, though – here’s a pic!

What’s a fun fact about yourself?
I’ve been collecting vintage Pyrex bowls and glassware for a few years now.

Three words that describe you are…

  • Organized
  • Creative
  • Optimistic

In five words or less, what advice do you have for others in your profession?
Never stop learning.

 

That’s good advice for us all! Thanks to Cassie for answering our questions and for the great work she does day in and day out for our clients.

 

 

Brunet-García applies exceptional strategic creativity to some of the most complex issues affecting our nation today. We strive to make a difference by focusing our energy on areas of social impact. We translate complexity into understanding; create life-changing communications that resonate across communities and cultures; reach audiences with innovative multi-channel outreach strategies, and inspire action. Learn more by visiting www.brunetgarcia.com.

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